Since many years, I'm very frustrated by the lack of media coverage about the Montreal Firework Competition. This year, the most important French newspaper, La Presse, has not published any text or photo about the contest. La Presse does cover ALL festival and cultural events in the Montreal area, BUT the firework competition. Georges Lamon already said to me that during his last years at La Presse, it was very difficult for him to continue his coverage because the lack of interest from his superiors. Nevertheless, Le Soleil and Le Droit consistently cover the firework competition in Quebec City and Gatineau. We can follow these contests from their regional section on
http://www.cyberpresse.ca.
I don't watch often the local TV news. However, I watch the local news at Radio-Canada Friday night. There was a 20-minute segment about cultural events, and no word about the ultimate show of the season.
I have not often seen other journalists in the Salon des Artificiers this year. (An interesting fact is that the former name of this place was "Press Room"; it is now "Salon des Artificiers", maybe because there is nobody from media!) The only one I remember is a lady who writes for a Spanish journal; she is at La Ronde each time that there's a team from Mexico, Argentina, Spain...
I believe that the Competition doesn't receive a fair part of coverage from the local media and that it may explain the obvious decline in attendance at La Ronde (along with other factors, like the increasing ticket price).
A possible explanation would be that the media strategy of the public relation service at La Ronde is less agressive than in the past. It would not be surprising, since I am sure that there is less people in this department (as in all department of the park) than in the past, so I guess that they don't have the time to do an effective follow-up with the media. To send a press release on CNW/Telbec is not enough to secure a decent media coverage.
Enkil, thank you for your comment about my reports on PyroPlanet! Paul also makes a great job to keep this website alive, despite his busy agenda since a couple of years. Unfortunately, these websites are watched mainly by fanatic of pyros and they are not effective way to reach a larger audience and to bring more people to and around La Ronde on firework nights.
Fred